AI Insights · Timothy · April 2025
Top Sandbox Games in New Zealand: Android Q1 2025
Explore the performance trends of the top 5 sandbox-like games on Android in New Zealand during Q1 2025, with insights from Sensor Tower.
The first quarter of 2025 saw notable trends in the performance of the top sandbox-like games on Android in New Zealand. Based on data from Sensor Tower, the following insights highlight the weekly downloads, revenue, and active users for these popular apps.
Roblox from Roblox Corporation experienced a steady decrease in weekly revenue from approximately $95K at the start of the quarter to around $25K by the end. Weekly downloads fluctuated slightly, starting at 3.6K and ending at 2.7K. Active users saw a gradual decline, beginning with 91.5K and closing the quarter at approximately 72.7K.
Melon Sandbox, published by playducky.com, showed a modest increase in weekly revenue, peaking at $129 in early March. Downloads peaked mid-January at 821 before settling to 579 by the end of March. Active users showed slight variations, maintaining around 14K throughout the quarter.
The performance of Avatar Life World: My Story from SkySoft Studio saw weekly revenue peaking at $32 in late January. Downloads dropped from 1.2K to 309 over the quarter, while active users decreased from 1.7K to 1.1K, reflecting a downward trend.
Block Craft 3D:Building Game by Wildlife Studios observed fluctuations in revenue, with a peak of $151 in mid-January. Downloads started strong at 1.1K before stabilizing around 462. Active users saw a decline from 2.1K to approximately 1.2K.
Lastly, Town Building Life Simulator from XGame Global had stable revenue with a notable peak of $41 in late March. Downloads began at 674 and tapered to 277 by the end of the quarter. Active users showed a gradual decline from 2.5K to 2.1K.
These insights provide a glimpse into the performance dynamics of sandbox-like games in New Zealand, with more detailed analyses available through Sensor Tower.